Making money with surveys is a simple idea, and a lot more widespread than I thought. Until I really started looking into it I just didn’t realise how much opportunity there is for ordinary people like me to get involved, and how much serious cash can be made from it.
Just think about this for a second:
For a start, every product in your home, from oven cleaners to bedroom furniture, your electric tooth brush and your smoke alarm have had to undergo ‘market research’ to determine whether there is indeed a need for it; do people want it? That’s the first thing.
Then, if there is, manufacturers have to find out what features or benefits people most want to see in order to fill that need. The only way suppliers and manufacturers can find that out is by asking its potential customers. They do that by conducting surveys. “Simples”, as Aleksandr Orloff the Meerkat would say.
Right up until four or five few years ago those surveys were done by, typically, middle-aged women with clipboards in a shopping precinct. You will have seen them, I’m sure. It seemed you couldn’t go anywhere without being stopped by one of these ‘researchers’ stepping into your path and saying “Excuse me sir, do you have a minute to answer a few questions on XYZ washing-up liquid?”, or to try and sign me up for catalogue shopping – another of my pet hates.
It was worst when you were rushing about in your lunch ‘hour’ (more like half an hour once you’d found somewhere to park without having to pay), trying to get something to eat, do a bit of shopping and go to the bank. Drove me crackers. I have to admit I crossed the road to avoid them more than once.
Guess what? (drum roll please). . . . they are no more! Bliss!
Either the level of complaints was too high or these companies finally lurched into the 21st century. Whatever the reason, more than 95% of product surveys are carried out online today as was very well explained on this article on Good Men Project too, click here to read the article.
This is good news, not only because those women stalkers have gone and you can race round in your lunch break without being accosted, but more importantly because companies like MacDonalds, Boots, Nike, your local branch of Pizza Express and Mercedes Cars have now put their surveys on the internet.
Here’s the best part:
They will pay you to complete them in the comfort of your own home!
How cool is that?
Even better, there are also companies who will pay you good money to be a ‘mystery shopper’ in your favourite supermarket or even a ‘mystery diner’ at a restaurant you visit regularly.